Join us at Internet Week Europe for ‘How news outlets write for the social web’

Internet Week EuropeIn our session at Internet Week Europe 2012 held at Google Campus, we’ll be exploring the ways in which outlets like the BBC, Daily Mail, Reuters, CNN, AOL and Yahoo! write for the web and social platforms.

We’ll look at the way they write their updates to make their content so shareable, and outline the tips and tricks you can steal to make the content on your own website and social media channels utterly irresistible to your audience.

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How captions, descriptions and tags can bring your content to life

Guardian images on Facebook, each one with a full description, link to website and photo creditFollowing on from our post on writing for Pinterest, let’s look at the importance of captions, descriptions and tags for multimedia content on other image and video-sharing platforms.

We’re talking Flickr, Instagram, Vimeo and YouTube – and let’s not forget Facebook of course!

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